Yeah you can be sure that the tailgate will be a part of some sort of appearance package. I have also noticed different interior materials and colors. We have all seen the original photos from last year withe the grey and white leather / cloth seats. I have also seen recent photos with black all leather seats and some pictures with black and red leather/suede seats. We can assume there will be some sort of a luxury package, a technology package, a graphics package, and maybe some sort of sport package.
As with the lariat I expect the Raptor will start with a relatively low base price to draw in buyers, and the minute you add anything you want to it you are paying 10,000 more. Time will tell.